Narrator: Kelly Roach, Tanner Gers
Published by Self Published / Indie on 3 August 2016
Length: 4 hrs and 24 mins
Genres: Business & Economics
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Unstoppable takes the most valuable lessons and top commonalities from how to succeed and lays out the nine principles for unlimited success...in both business and in life. Proven by author Kelly Roach's award-winning career in corporate settings and as an entrepreneur, Unstoppable is set to inspire everyone from the new entrepreneur to the seasoned CEO.
In this much anticipated book, Kelly Roach breaks down the top lessons she's learned throughout her award-winning career, blended together with lessons from some of the top industry leaders in the world today in a way that's easy to understand and motivating. From NFL cheerleader to million-dollar business mogul, internationally acclaimed entrepreneur, business coach, and rapid results expert Kelly knows firsthand what it takes to become unstoppable.
"Unstoppable delivers an exact play-by-play for taking the goals and dreams you have had for years and finally making them a reality. That's what I want for you. I want you to see that there's more out there: more freedom, more fulfillment, more joy, and, yes, more money. It's all there waiting for you, if you're willing to go after it."
In Unstoppable you'll discover how Kelly went from immense financial struggle to building millions for herself and others year after year. The book is divided into three parts, strategically guiding listeners from where they are to where they want to be:
Part 1: Financial Abundance - Shifting Your Mind-set & Setting Yourself Up for Success
Part 2: Freedom - Escaping the Madness & Creating Your Ideal Business and Life
Part 3: Unstoppable Success - Turning the New You into Momentum & Epic Impact
Kelly's dream is to help others fulfill their own dreams. In Unstoppable, she is helping thousands of people do just that.
©2016 Kelly Roach (P)2016 Kelly Roach
The competitive Business and Investing audiobook category contains book giants like Think and Grow Rich, 7 Habits of Highly Effective People and Rich Dad / Poor Dad. While the content in these books is timeless, ultimately the conversation with the authors of these books one way from audiobook to listener. Kelly Roach, a business growth strategist, recorded Unstoppable: 9 Principles for Unlimited Success in Business & Life opening a clear two-way communication stream between listener and author. The book, part biographical, part prescriptive nonfiction/educational, provides a tangible narrative followed by practical advice for the entrepreneur.
While there is a clear commercial bent to it, there is valuable and foundational wisdom for the businessperson. The author makes clear her drive comes from the principle that “wealth and success without freedom and fulfillment is poverty” and that “happiness comes from progress.” The sentiment echoes the timeless wisdom of Dostoevsky who said, “Deprived of meaningful work, men and women lose their reason for existence.”
The stories and instruction follow the entrepreneurial American dream, to leave the corporate world and provide for family and future through an entrepreneurial venture that aligns with a person’s values and mission. There is a clear marketing aspect to the book, but it is not subversive, rather it is an open and lucid model of how one must articulate one’s value in the crowded and competitive business world. The book has three facets that take advantage of the audiobook medium as a marketing tool.
First, the major thread of the book is a story of someone who achieved traditional wealth and success and found herself dissatisfied. As with many professions, like becoming a physician or attorney, the practice and day-to-day falls far short of the original promise or television celebrity of the career. When someone has worked an entire life for a goal, how does one recover, regroup, and reinvent themselves? The author provides practical instruction as to how others might do it.
Second, much of the book is in the second person liberally using you, your, and yours. In other genres, this second person use often fails as a reader loses their suspension of disbelief as the observer or hero of the story. However, in a book with educational lessons from a business coach, the direct conversation creates connection and impetus.
Third, there is an effective use of beginning each major section with a narrative and explanatory and instructive follow-up. This is what marks the business genre, approachable stories that provide a foundation for a greater point. This models the “stories sell and facts tell” maxim.
The work is authentic, encouraging, and worth a listen.
About the narrators
Kelly Roach is both narrator and author with the apt and enthusiastic voice of and experienced mentor. The narrator’s intonation and energy fits both the story and purpose. Much as Stephen King narrates his On Writing in a no-nonsense Maine accent, the mid-Atlantic author provides a blend of the authoritative, host/commentator, and enthusiastic. Tanner Gers provides an intro and outro that shows the clear and lucid baritone of an experienced podcaster and presenter.